The Butterfly and Firefly. London: Amalgamated Press. No. 289 (new series). 14 October 1922.
It is autumn 1922. The Amalgamated Press has reduced the price of its “black comics” (as they are now known in the trade) to 1 penny (1d) for 8 pages. The announcement above the title of this week’s issue leaves no doubt as to the age of targeted readers: “Big Free Packet of Sweets Inside”. On page one, Butterfly Bill (originally Portland Bill, see B18). See also F14.
